n8nHubSpotApolloLinkedIn

B2B SaaS SDR Automation

Automated lead qualification and meeting booking for a growing SaaS company.

B2B SaaS SDR Automation

Results

127
+127 qualified calls per quarter
34%
+34% reply rate improvement
18h
18 hours saved per SDR per week
300%
300% increase in lead processing capacity

Context

A fast-growing B2B SaaS company was struggling to scale their sales development process. Their SDR team was spending 70% of their time on manual prospecting and data entry, leaving little time for actual outreach and relationship building.

The Bottleneck

Manual lead research, data entry, and qualification processes were creating a bottleneck that prevented the sales team from reaching their growth targets. The existing process could only handle 50 leads per day per SDR.

Our Solution

We built a comprehensive automation system using n8n that integrated with their existing HubSpot CRM, Apollo for lead data, and LinkedIn for social selling. The system automatically enriches leads, scores them based on ICP criteria, and routes qualified prospects to personalized outreach sequences.

Technology Stack

n8n
Workflow automation and orchestration
HubSpot
CRM integration and lead management
Apollo
Lead data and contact enrichment
LinkedIn Sales Navigator
Social selling and outreach

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